A Well-Built Burger

Here in Southern California, PIRCH is synonymous with high-end brands and their San Diego location is arguably the place to shop for luxury home products and appliances. The experiential showroom boasts an impressive range of full lifestyle vignettes, thoughtfully curated in meticulous detail and crafted in such a way as to inspire and excite.

The expert team at PIRCH are a welcoming and gracious group that we have gotten to know well over the years through our go-to sales consultant, Freddy Dietvorst. Always ready to go above and beyond, Freddy recently pitched the idea of PIRCH hosting a West Coast GBC vs. Luce et Studio cookoff at the showroom. PIRCH regularly hosts corporate events, cooking demonstrations, and their in-house chefs entertain customers daily but a burger show-down between architects and builders was a first, and we were all in!